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Overview

A mentor once told me: your job is to give people the best product you are capable of at the price point you are restricted to.

During my 8+ years as an industrial designer, I curated an expansive and diverse portfolio of product. Here is a small representation of that portfolio.

Hard Goods

Massage Ball Series

SKLZ • Fall 2017

A series of on-the-go tension release tools created improve mobility and circulation from head to toe.

Design Achievements:

1.

A tread pattern that is consistent across the series with a smooth roll.

2.

A tread pattern that is manufacturable using PU foam and a two-part mold restriction.

3.

A color palette and finish that is on brand while also hiding dirt.

4.

A lower price point than competitors with high margin and equivalent functionality.

2.5" Foot Massage Ball
5" Targeted Massage Ball
Universal Roller

Targeted Massage Bar

SKLZ • Spring 2018

Reduce recovery time with the defined points of rolling pressure on this massage bar.

Design Achievements:

1.

Use of existing tooling from the Travel Massage Bar while creating a distinctive product.

2.

Co-molded wheels design provides a strong plastic core with the grip of the exterior silicone.

3.

Semi-translucent yellow core on the wheels is on brand, sets the product apart from other SKLZ massage bars, and looks more elevated than a solid yellow plastic.

4.

Delivered within tooling budget and margin requirements.

Travel Massage Bar
Targeted Massage Bar

Black Ops Elite x Apple Watch

STM Brands • Fall 2019

Black Ops Elite is an iconic tactical phone case released by STM. These are early concept sketches for a potentional addition to the Black Ops family - an Apple watch case and strap.

Design Achievements:

1.

Designing concepts based on unreleased Apple watch product specs.

2.

Introducing an evolution to the Black Ops visual language while staying on brand.

3.

Concepts created with knowledge of what would be manufacturable.

Concept Sketches: Round I
Concept Sketches: Round II
Black Ops Elite
iphone x case
Concept Sketches: Final Round
graphite + g10 case nato strap
graphite + g10 case nato strap
platinum + g10 case silicone strap

Soft Goods

Acceleration Trainer

SKLZ • Spring 2017

Using overload and release training methods, the Acceleration Trainer helps athletes at all levels build first step quickness and top-end speed.
‍
The product includes a padded belt with 270° ring travel for multi-directional drills. The leash is formatted with static and elastic elements to provide the perfect tension without whipping the athlete on release.

Design Achievements:

1.

No interference with proper acceleration mechanics (which was very difficult).
* Tested and verified by coaches and trainers.

2.

Proven effective from the pro level down to youth athletes.

3.

Navigating around multiple existing patents.

Leash Structure

Weighted Vest Pro

SKLZ • Fall 2018

The Weighted Vest Pro optimizes your training sessions with equal weight distribution, flexible water-proof weights, and the ability to convert into a sandbag.

This is a redesign of an existing product in the SKLZ performance line.

Design Achievements:

1.

Corrected all performance issues (refer to slide 3)

2.

Added a strap extension (for large athletes) and conversion into a sandbag.

3.

Updated aesthetic without adding cost.

SpeedSac 2.0

SKLZ • Fall 2019

The SpeedSac 2.0 is a variable weighted sled
built for speed drills. With a proprietary rubber base, it is safe to use on grass, turf, rubber and hardwood surface without causing damage.

This is a redesign of an existing product in the SKLZ performance line.

Design Achievements:

1.

Navigated a previous licensing agreement and patent without damaging the relationship.

2.

Redesigned the bag and weights to resolve quality issues.

3.

Reduced our manufacturing costs for better margin.

Product Graphics

Star-Kick • Pattern Refresh

SKLZ • 2018, 2019

The Star-Kick is a legacy product with its original product artwork:

The Star-Kick Touch Trainer was introduced in 2018 and was the springboard for releasing annual Star-Kick and Star-Kick Touch Trainer patterns.

Design Achievements:

1.

Patterns on the Touch Trainer emphasize ball rotation for better foot placement.

2.

Patterns on the Touch Trainer maintain their integrity through the ball manufacturing and tolerance requirements.

Star-Kick Touch Trainer
(2018)
Volt
Fuschia
Star-Kick
(2018)
Volt
Fuschia
Star-Kick Touch Trainer
(2019)
Volt / Silver
Cobalt / Electric Blue
Star-Kick
(2019)
Volt / Black
Cobalt / Electric Blue

Sportbrella  • Annual SMU Patterns

Sportbrella • 2017-2020

The Sportbrella product line required seasonal color and pattern updates for a variety of mass and retail channels.

Data clearly indicated that blue was always the #1 seller, followed by red.

Design Achievements:

1.

Collaborating with factories and our development team to hit tight timelines and margin targets.

2.

Designing 200+ patterns, most with a 2 color roller limitation.

Core-Brella
Core-Brella
Sport-Brella
Sport-Brella Premiere
Sport-Brella
Selection of Pattern Samples

Mickey + Minnie
Licensed Product with Disney

ACCO Brands • 2015

We were presented with the opportunity to incorporate Mickey and Minnie Mouse into our retail catalog of staplers and whiteboards.

Concepts were reviewed and approved by the Disney team before launching into production.

Design Achievements:

1.

Collaboration with the Disney team to hit all necessary approvals before launch.

2.

All product designs were withing the target costing and margin set by the ACCO team.

3.

All products had high sell through at retail.